If you’re not a subscriber of the popular productivity blog ZenHabits.net I highly recommend it. Many of the productivity principles the author talks about relate perfectly to SEO. One of those principles is the principle of small wins.

Far too often we focus too much of our efforts on major objectives and major initiatives when it comes to search engine optimization. As a result we find ourselves “spinning our wheels” making very little progress in our SEO campaigns and causing more stress on ourselves at the same time.

Examples of Small Wins i.e What Is a Small Win in SEO?

By focusing on small wins instead, you can accomplish things each day that will help you move your SEO campaign’s progress forward. Before you know after a few weeks or so you’re “small wins” have added up to be huge successes for your campaign. Here are a few examples of an SEO Small Win to get your brain “stewing”:

– A Page Title change on one of your most important pages
– A Meta Description change on one of your most important changes
– Syncing Google Webmaster Tools data with Google Analytics
– 1 new guest post from a popular blog in your industry
– Adding a Video XML sitemap
– Adding Authorship Markup so that your avatar shows in search results
– Adding your site to the Yahoo! web directory
– Adding your site to the BOTW directory
– Cleaning up your 404 not found errors
– Adding a Caching plugin to your WordPress blog to increase page load speed
– Adding open graph data to your template or site theme
– Verify your site with Bing Webmaster Tools
– Add a Pinterest button to the images in your blog posts to increase your “pin” activity

And many many more. Notice that all of these are individual, small wins that can potentially have a huge impact on your traffic and rankings. But also notice that these are achievements that take a relatively small amount of time and effort… giving you more time to study and plan new SEO strategies.

Focus on 3 Small Wins Per Day

Now the question is… how many small wins should you be achieving each day. Limiting yourself to 3 small wins each day will help you in the following areas:

– By limiting yourself to just 3 you force yourself to prioritize your tasks in the most efficient way.
– You don’t over-burden yourself with tasks which helps you stay focused and achieve more over longer, consistent periods of time.
– By achieving a smaller amount of tasks you give yourself better ability to track the progress of your work through Web Analytics and other data sources.
– Because your day is not filled with dozens of meaningless tasks… you give yourself the chance to truly FOCUS on what it is you are working on which makes you more efficient and more creative.

Really just 3? Yes just 3!

I challenge you to try this method of SEO productivity. You will find more succces while working less. And who doesn’t want to work less right?