It seems like another video goes viral everyday. Facebook walls, Twitter retweets, Pinterest pins – Viral marketing is changing the game of video marketing. Many people attribute the success of these videos to “luck”, but luck has nothing to do with it. I’ve researched the ins and out of every viral video and compiled a few tips that can drastically improve your success of producing a viral video.

5 Easy Tips for Viral Success

• Keep it short (Depending on the content, under 2 minutes is ideal)
• Get to the point quickly, don’t make the visitors wait for the climax.
• Find compelling music, musical additions drastically improve viral success
• Seed it properly – Post it on Facebook, Pinterest, Twitter, outreach for help promoting it
• Post it on Monday – Most videos that go viral are posted on Monday afternoons

What is Video Production, and how is it used in Video Marketing?

Video production can be defined as the process of producing a video for commercial purposes like advertisements, movies and music. A video has the potential to convince a message effectively to the viewer. Therefore video production has become a popular topic among business owners in the present world. It does not matter what business you are in, there is going to come a point that you will need to hire a video production company.

Videos are recognized as the fastest growing advertising medium in the current world. Plenty of reasons are available for the business owners to seek the assistance of a video production company. We live in a competitive world and it is a tough task for the businesses to survive the competition. A video can reach the potential customers in an effective way and they will remember the content for a long time. Therefore many companies hire the service of a video production company to get a commercial done. The objective of making a commercial video is to make the target customers responsive of your product as well as services. The video producer can become the translator of the message of your company. The video production company will use their knowledge and experience to create a stunning video for your business.

The video production companies are equipped with all the tools and techniques that can be used to create a good video. The producers will use their creativity to make the video eye-catching as well as informative. Good video production companies normally have a good network and they are aware of where to get your video released. Releasing the video at the right place can create a huge impact on your business.

Video production is not all about advertisements and commercials. Business owners can get their help to prepare training videos. Training videos are normally used to train vendors, associates and management teams. If you use an audio visual medium instead of pen and paper, your employees would understand the mission and objectives of your company in a manner which is more engaging and also easier to retain. The viewers will not get bored during the training session and the sessions can become more productive. You can even get some video presentations done about your business for the purpose of exhibition.

Video production companies offer a wide range of services that are related to videos. A business can use almost all these services to enhance the visibility and develop the overall aspects of the business. The results of video marketing are proven and any business owner can use them without thinking twice. Spending some money on video production can be considered as a great investment done towards the future of your business as well.