Thanksgiving is a time to sit around the table with those you love and tell them how much they mean to you. It’s a time to watch football and see how much cranberry sauce you can fit in your mouth. And if the numbers are any indication, it’s also a time to go on Instagram. Over the course of the 24 hours that make up Thanksgiving, over 10 million photos were shared by Instagram’s 150 million users. Just let that sit for a minute. Over 10 million photos were shared on desktops, tablets and mobile phones. To give you an idea of how mind-boggling a statistic this is, the previous record was 800,000. This news is evident of Instagram’s popularity (and turkeys for that matter) and how advantageous it is to buy Instragram followers.

Instagram is a free photo-sharing service that acts as a social media platform as well as a Photoshop service. Users can snap a photo, put it through a digital filter and share it with other users who follow them.  Additionally, they can add tags, descriptions and comments to their photos to present them in the best light possible. While the millions of individual users are able to showcase their holidays to followers, the popularity of the site also shines some light on what could be the next trend in digital marketing.

We all love Thanksgiving, but we also love that Thanksgiving marks the beginning of the holiday season, which means shopping galore. Black Friday, Cyber Monday and holiday shopping in general should prove to be as big as ever and Instagram can figure into a business’s marketing plans. By taking photos of items that are on sale and using clever and trending tags, business can tap into the large Instagram market. What’s more, Instagram encourages this and offers the following tips.

• Post beautiful and eye-opening images
• Feature guest photographers
• Use tags that other people are searching for i.e. #BlackFriday, #HolidayShopping
• Link back to your site in the description section so that users can see your store on a wider scope

You can obtain followers organically or buy Instagram followers to create a market instantly. The key thing to remember is to be engaging. If you create compelling images that will drive users to your Instagram and share their findings with their followers, you can leverage Instagram to be your best friend this holiday season. Only time will tell how many Instagrams we’ll see this Christmas season, and those who know how to market through it should have a great holiday season.